When I received my swaddle in the mail I was taken back by all of the care that was put into packing my little box. It meant a lot more than I was expecting to have a hand packed item rather than a generic Amazon box with bubble wrap. The size is PERFECT and the quality is exceptional. I'm on baby #3 and have always used swaddles but the first two kiddos got the overpriced, thin, and short swaddles from Amazon or Target. I felt like I was getting ripped off with those cheap swaddles. For the price, beauty, and quality, I am thrilled to collect a handful of WestleeMae swaddles for my little one's arrival next year!!